2014–2015, Black Friday
2015, art direction, photography
and campaign. Creative direction by Carole Touati .
Alfred Kerbs is a fictional character that lends his name to a brand of designer sunglasses, established in Barcelona in 2014. The brand’s personality is summed up in its penchant for the peculiar: the details that make something ordinary become unique. Accordingly, all of Alfred Kerbs’ products stand out both for the painstaking technique that goes into making them, and for the way they add an extraordinary twist to classic frames.